Chicken Cottage pecks for new business outside of Britain

Chicken Cottage

British fast food chain Chicken Cottage is looking outside of its home market for expansion by opening its first restaurant in Malaysia.

The Croydon-based restaurant group operates Britain’s largest halal fast food chain and has plans to open another 49 sites in Malaysia in the next five years according to a report in the Evening Standard.

The restaurant has also struck a partnership with local university Universiti Sultan Zainal Abidin for research and development of new products, including recipes for grilled chicken and burgers.

According to a spokeswoman for the company, there are also agreements in place to open eateries in Nigeria and the UAE in early 2016.

Chicken Cottage has recently gone through a rebrand after it was bought by Malaysia’s TI Global Food Holdings in February last year.

Established in 1994, the company’s first restaurant was in Wembley. It now has 90 branches in the UK and a further 40 overseas in a number of countries including Algeria, Iraq, Belgium and Canada.

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