High-end chocolate shop Godiva has opened a store with a cafe concept at Sheffield’s Meadowhall – its first outside London to feature a F&B offering.
The 1,700 square foot store is situated in a prominent corner location on the Upper High Street level, which leads into the Oasis Dining Quarter.
The café concept is considered a key part of the strategy and will have room for 14 covers.
Jon Green, UK country manager at Godiva, said: “Meadowhall is a great location for us to have unveiled our first concept café boutique. We were attracted by its great reputation and significance as a major UK retail destination. The plans for the refurbishment were the icing on the cake and we are thrilled that our opening coincided with its completion. The surroundings are bright, modern, and complement our high quality store design perfectly.”
Richard Crowther, asset manager for developer British Land, said the enhanced store complements the premium offer inside Meadowhall. “The addition of the café is perfect for shoppers looking to enjoy a sweet treat as part of their day out,” he said.
The Godiva legacy dates all the way back to 1926. In London there are several Godiva boutiques, including the grand flagship store on Regent Street and stores in Covent Garden Market, Canary Wharf and St Pancras Station.
It also has a presence in Harrods, Selfridges and John Lewis, as well as a store in Selfridges Manchester.