Bistrot Pierre franchise ups kitchen spend as it plans three new restaurants

First opening is expected to require a £700,000 investment from the group.

Privately-owned French restaurant group Bistrot Pierre has confirmed it will to continue to expand its footprint in the UK dining sector during 2015.

Three new openings have been announced for the next 12 months – in Bath, Birmingham and Newport – enabling the group to capitalise on its strong brand recognition and steady growth within the premium casual dining sector.

Its next opening will be in Bath, where the group plans to open on George Street in the site of the old Jika Jika coffee house and canteen. That launch is scheduled for March and is expected to cost around £700,000. The restaurant is being designed by Devon-based architects Gillespie Yunnie, who have been instrumental in Bistrot Pierre’s openings in Plymouth, Cardiff and Torquay.

The bistrot planned for Birmingham will be located on Gas Street within a historic toll-house backing onto the city’s canal canal, while the Newport site will be the group’s first within a shopping centre.

Robert Beacham, co-founder of Bistrot Pierre, said: “Each of our bistrots is styled to complement the building it is in and while our look changes between them, customers can expect the same attentive service and high quality French cookery every day.”

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