Hilton grows focus on restaurant offering

Chefs, food and beverage executives and culinary leaders from hotel group Hilton recently came together under one roof to discuss trends and innovation in the world of F&B.

The company’s EMEA Food and Beverage (F&B) Conference and Masters was held in Istanbul over four days for the first time and attracted more than 400 Hilton Worldwide delegates.

Simon Lazarus, VP food and beverage EMEA at Hilton Worldwide, said that the group’s food offering is constantly evolving.

“As the world’s largest and fastest growing global hospitality company, F&B is a key element to our growth story and performance at Hilton Worldwide,” he said.

“Our vision is to be the undisputed benchmark of excellence in F&B and we are focused on delivering extraordinary F&B in all of our hotels. We are committed to continuous innovation to meet the needs of our guests in an evolving and highly competitive market.”

The event saw Hilton host its F&B Masters competition, which is designed to put chefs’ technical skills, creativity and innovation to the test.

The final round selects 10 F&B teams from Hilton Worldwide hotels across EMEA to compete in either of the culinary or mixology category. The competition saw the Hilton Vienna Danube Waterfront crowned as the gold medal winner for culinary, while Conrad Algarve picked up the mixology award.

“We believe that to deliver extraordinary F&B, we need to develop and maintain passionate and commercially-engaged professionals,” says Lazarus. “With this in mind, we continue to support and develop our team members and the F&B Masters is a fantastic platform to showcase their talents and capabilities.”

Hilton Worldwide’s portfolio of 12 world-class global brands is comprised of more than 4,300 managed, franchised, owned and leased hotels and timeshare properties.




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