Meatcure, the growing Midlands-based team inspired by New York’s Meat Packing District, is seeking backers to be part of their next five restaurant openings.
The chain’s campaign through equity crowdfunding platform, Seedrs, is inviting backers to help them raise £350,000 and take the vast choice and dynamics of the street food generation to market towns across the UK.
Meatcure launched its very first restaurant in Market Harborough, a provincial market town with a population of just 22,000, but after bringing in sales of £14,000 during the first week of trading, the owners were convinced they had the potential to do something special.
18 months on they have restaurants in Leicester and Leamington Spa, and their fourth site, in Bedford, is just weeks away from launch. The latest project has been 100% self funded from the success of the first three restaurants.
The quick growth, mixed with a strong cult customer following has seen the demand for Meatcure to grow into further surrounding impressively profitable market towns, according to the company, which initially set out to simply put the best patty in the best brioche and create an impossibly good burger.
Meatcure will use the funds from its investment campaign to secure five new restaurant sites in market towns across the Midlands and beyond. With the UK home to more than 500 market towns and smaller cities, it believes it can bring passion and ingenuity to a much wider audience, without compromising on quality or personal touch.
Meatcure co-founder, Paul Rigby, commented: “The way we build our restaurants is fast, fun and with a view to getting a good payback for our investors. It’s not rocket science, it’s mostly wood and lots of those trendy light bulbs. Our aim is to create a backdrop for our impossibly good burgers, craft beers and killer cocktails.”
Co-founder, Rob Martyniak, added: “Our fourth restaurant opening this month is 100% self-funded and our business model means that this campaign is expected to be our only round of crowdfunding, making now the only and best time to get involved.”