POWER LIST 2016, MARKET MOVERS: Peter Nielsen, Executive Chef, Sticks ‘n’ Sushi

Sticks 'n' Sushi

Sticks ‘n’ Sushi is the exciting Danish-owned Japanese restaurant concept making a name for itself in the UK market.

The UK journey is four-years-old and in that time the company has opened a handful of sites in London and, for the first time this year, branched outside of the capital with a restaurant in Cambridge. Peter Nielsen, executive chef, Sticks ‘n’ Sushi

A lease has also been agreed on an outlet in Oxford as the chain looks to expand its footprint. Sticks ‘n’ Sushi is ably captained by Andreas Karlsson, a veteran of the casual dining scene from his 15-year spell with Wagamama, but the man credited with shaping its kitchens is executive chef Peter Nielsen.

One unique and very visible aspect of Sticks ‘n’ Sushi’s kitchens is the emphasis on culinary craftsmanship, although it is the flow of the kitchen that really determines how productive the brigade is, according to Peter.

“The logistics of it — how far the chefs have to walk — is very important. And, of course, you need to create that sense of community in a team, which you only get from seeing each other and being able to talk to each other,” he remarks.

“If the kitchen is designed so that you work back-to-back, or you don’t speak to the guy down the other end for 10 hours, then it is difficult to build good energy among everybody.”

Profile

Company: Sticks ‘n’ Sushi
Address: 58 Wimbledon Hill Road, Wimbledon, London, SW19 7PA
Tel: 020 3141 8800
Twitter: @sticksnsushi_UK
Website: www.sticksnsushi.co.uk
Focus: Sushi

The 2016 FEJ Power List is supported by Headline Partner C&C Catering Equipment. For more details click HERE

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