Pret boosts global roll-out plans with Autogrill partnership

Horizons predicts foodservice trends for 2016

Coffee shop chain Pret A Manger has cemented a deal with a multinational catering giant to enact its ambitions of expanding in North America and Europe.

Through the partnership with Autogrill, Pret shops will open in major airports in North America and in airports and railway stations in Europe, including the Netherlands and Denmark.

Autogrill Group will manage the new North American openings through its subsidiary HMSHost, while operations in Europe will be run by HMSHost International.

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The first two Pret shops will be opened in the Copenhagen Airport at the beginning of 2018, followed by the opening of another in The Netherlands.

“This agreement with Pret enables us to bring one of the world’s most successful brands into more airports and train stations. This will contribute to enriching our portfolio of over 300 brands with a one-of-a kind offering,” said Autogrill chief marketing officer, Ezio Balarini.

“We’re happy with this important, new partnership with Pret, a brand which shares our vision of the business in terms of sustainable approach, food quality, freshness and innovation.”

Pret’s partnership director, Michael Haley, said: “Pret’s menu of freshly-made nutritious food to go is perfect for busy travellers. We’re already present in numerous transport hubs in the UK, France, Hong Kong, Dubai and Singapore. The partnership with Autogrill will enable us to open new shops in major North American airports, as well as in Denmark and The Netherlands.”

Pret current has more than 440 stores in seven countries worldwide and was set up in London in 1986 with the mission to serve fresh, handmade, natural food with high quality service in welcoming shops.

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