Restaurant group D&D London has announced the launch of a new events and outside catering business in a joint venture with Lena Björck.
Björck, a successful businesswoman, who built a £2m catering business called Inn or Out which she sold last year, has won a number of female Entrepreneur of the Year awards.
The group has so far revealed few details about the new venture, but a name and corporate identity is expected to be confirmed shortly.
Des Gunewardena, CEO and chairman of D&D, said: “I have known Lena for many years. She will bring to D&D the entrepreneurial drive needed to make our outside catering and events business the substantial success which I believe it can be.”
Björck will work closely with Mark Ivackovic, D&D’s sales director, who continues to oversee sales within D&D venues.
“I am really excited about our joint venture,” said Björck. “I think that the combination of my experience in delivering memorable events and D&D’s expertise in developing successful businesses will make a great partnership.”
D&D London is one of Europe’s leading high quality restaurant groups and owns and operates more than 30 venues in London, Leeds, Paris, New York and Tokyo. D&D also owns the 80-bedroom luxury South Place Hotel in London.