Jason Atherton branches into tableware business

Jason Atherton to headline new Food Service 2020 conference at Hotelympia 2016.

Leading UK chef Jason Atherton has launched his first ever range of tableware and is so satisfied with the results that he intends to use them in his next restaurant.

The ‘Social by Jason Atherton’ range, which has been created by the Michelin starred chef in tandem with product designer Robin Levien of Studio Levien, will be sold exclusively through John Lewis.

The ethos of the collection is the ‘Social’ sharing of food with family and friends and smart use of space. The range reflects the same contemporary aesthetic found in his restaurants, offering a clean and relaxed take on fine dining at home.

“It’s been very rewarding working so closely with Robin and Emily [Moody, table top buyer at John Lewis] to get the range right, from discussing initial concepts to reviewing the moulds and finally seeing the finished products. I’m very proud of the collection – so much so I’ll even be using it in one of my next restaurants,” said Atherton, whose portfolio includes Pollen Street Social and Berners Tavern.

The Social collection uses a variety of materials including marble and oak and ceramics with a flecked glaze finish.

It encompasses serve ware, crystal glassware, a Lazy Susan, stone plates, presentation boards and a butter board with a ridged design and leather toggle. Prices range from £4 to £104 for a dinner set for four.

Atherton began his career working alongside great chefs such as Pierre Koffmann and Marco Pierre White, before joining the Gordon Ramsay Group in 2001. Following the successful launch of six ‘Maze’ restaurants globally, Jason left Gordon Ramsay Holdings to launch his own restaurant group, The Social Company.

His flagship restaurant ‘Pollen Street Social’ opened in April 2011 in Mayfair and was awarded a coveted Michelin star within just six months of opening. Four years on, Jason and The Social Company now have 17 restaurants worldwide.

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