Tag Archives: Boparan Restaurant Holdings

Giraffe World Kitchen

Casual dining chain Giraffe rebrands business for the Instagram generation

Casual dining chain Giraffe rebrands business for the Instagram generation

Casual dining chain Giraffe has relaunched its business as ‘Giraffe World Kitchen’ and claims it has already seen sales rise 13% in sites where the new look has been rolled out. The company, which was owned by Tesco until its sale to Boparan Restaurant Holdings last year, hired integrated branding agency Ragged Edge to deliver

Ed's Easy Diner interior

Giraffe Concepts emerges as surprise buyer of Ed’s Easy Diner

Boparan Restaurants Holdings has made yet another acquisition by snapping up Ed’s Easy Diner through its Giraffe Concepts business. Boparan, which bought Giraffe earlier this year from Tesco, will use the purchase of the 1950s-style restaurant chain to drive deeper into the quick service market. The value of the acquisition has not been disclosed, but

Cinnamon Club

£10m restaurant roll-out planned by firm that bought Giraffe

The company that has just bought the Giraffe restaurant chain from Tesco has revealed it will spend £10m expanding another of its recent acquisitions, the Cinnamon Collection. Boparan Restaurant Holdings will invest the sum in opening more than 10 new restaurants over the next three years, adding to the group’s existing sites, which include The

GUISELEY, ENGLAND - DECEMBER 01:  In this photograph illustration a portion of fish and chips stands outside the original Harry Ramsden's fish and chip shop in Guiseley, which is due to close in the next few weeks on December 1, 2011 in Guiseley, England. The world famous fish and chip shop chain is closing the shop founded by Harry Ramsden in Guisley 83 years ago due to economic pressures.  (Photo by Christopher Furlong/Getty Images)

Harry Ramsden’s owners target 300 sites in five years

Harry Ramsden’s is to embark on the biggest store opening the chain has ever seen by launching 300 new sites over the next five years. Parent company Boparan Restaurant Holdings intends to bolster the fish and chip shop group’s UK coverage in a move that could create as many as 5,000 jobs and lead to

GUISELEY, ENGLAND - DECEMBER 01:  In this photograph illustration a portion of fish and chips stands outside the original Harry Ramsden's fish and chip shop in Guiseley, which is due to close in the next few weeks on December 1, 2011 in Guiseley, England. The world famous fish and chip shop chain is closing the shop founded by Harry Ramsden in Guisley 83 years ago due to economic pressures.  (Photo by Christopher Furlong/Getty Images)

Harry Ramsden’s owner splashes cash to become multi-brand restaurant giant

Boparan Restaurant Holdings (BRH), the owner of Harry Ramsdens and Fishworks, has acquired the Cinnamon Collection in a move that signals its desire to become a major multi-site operator. The acquisition forms part of BRH’s strategy to build a significant, multi-brand restaurant business portfolio and there are ambitious expansion plans to deliver the Cinnamon dining

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