Chiquito pulls in 128,000 customers a week as menu revamp goes down a storm


Casual dining chain Chiquito has revealed that more than 128,000 customers are passing through its doors every week, with the recent launch of a new menu helping to boost its appeal.

The Tex-Mex grill and restaurant chain says it has witnessed a “large increase” in visitors since rolling out the new menu and is on course to open further branches this year.

As a result of its recent menu innovation and excellent service, Chiquito has also been nominated for three awards.

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One of the biggest changes to the menu has been the addition of a new ‘Street Food’ range, which takes its inspiration from the traditional and lively markets of Mexico to offer spicy chicken, crispy tacos, sweet chorizo croquettes with sweet jalapeño jelly and a five bean tortilla stack.Chiquito street food

A further highlight has been its Hero Burger, with its ultimate toppings of slow-cooked pulled pork, sliced chorizo, red jalapenos and Monterey Jack Cheese, has been named as a finalist in The National Burger Awards 2016. Chiquito is also a finalist in the renowned Casual Dining and Pub Awards 2016 and in the Midas Awards 2016.

Simon Xavier, executive head chef at Chiquito, says that “knowledge of the cuisine, culture, quality cooking and fresh foods” is the key to the brand’s success.

In a bid to take the public’s love for burgers to the next level, Chiquito has introduced a ‘Build Your Own Burger’ option, offering guests the chance to choose from a dozen different toppings to create their own ultimate, personalised burger.

Chiquito says the menu change has led it to raise the bar, with skilled chefs getting hands on in the kitchen with a huge focus on daily preparation using vibrant, authentic ingredients.

Chiquito, which is owned by The Restaurant Group, is the UK’s largest Tex-Mex restaurant chain, operating 88 restaurants.

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Andrew Seymour

The author Andrew Seymour

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