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American franchise link nets Papa John’s a Premier League deal

Papa John’s

Papa John’s has made an inroad to the Premier League – thanks to one of its American franchisees who serves as a board member at Burnley FC.

Director Stuart Hunt, who is part of an investment group that bought the club earlier this year, is also president of PJ Restaurants, which owns and operates nearly 70 Papa John’s franchised stores in the USA.

He explained: “As a partner in ALK Capital, I took over as a director of Burnley Football Club in January. One of our immediate goals is to improve the whole fan zone experience and we are making progress. For us now to introduce Papa John’s to the football club was a natural choice.”

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Burnley rolled out the hot food offering during a match last month and will now experiment with the set-up at future fixtures after a positive reception from supporters.

“We will now test the catering unit in different locations around the grounds to find out what works best for fans hungry to order the treat of Papa John’s pizza to enjoy with friends and family as part of their day out,” said Mr Hunt.

Papa John’s now has more than 500 stores in the UK and is keen to expand in non-traditional locations in order to grow the business.

Amit Pancholi, director of business development, Papa John’s UK, said: “As a brand, we are actively developing relationships with leisure venues such as sports stadiums to ensure Papa John’s becomes available in even more locations across the UK, so our customers can enjoy our top-quality pizza wherever and whenever they choose.”

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Tags : Papa John'sPizzaPremier League
Andrew Seymour

The author Andrew Seymour

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