Baron “reluctantly” increases cooking equipment prices 3%

Baron at The Professional Nursery Kitchen 1

Baron’s UK sales agent will honour prices on existing quotations that turn into orders before the end of June even though its factory gate prices have increased.

The Italian manufacturer hiked prices by 3% from 1 January, however Universal FSE – which represents the brand in the UK – said it was giving customers additional time to confirm orders for work that was quoted for before the change.

Natasha McInerney, operations manager at Universal, said the business had “no alternative” but to pass the rise onto customers in the UK, but recognised that many customers have outstanding project quotations that are due to come to fruition in the coming months.

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She said it would hold existing quotations firm for orders received in the coming months up to the end of June 2020, as long as it is for delivery this year.

All new quotations from now on will carry the 3% increase.

This price increase applies to all cooking items but does not include refrigeration, blast chillers, dishwashers, combination and convection ovens and fabricated items.

Universal also confirmed that it is constantly monitoring the currency situation and may have to issue surcharges if the pound devalues against the euro.

In a letter to customers last month, Baron’s general manager, Marco D’Ambrogio, said the brand had “reluctantly” applied the 3% increase to its heavy duty cooking equipment lines.

He said the rise was due to “considerable” fluctuations in the cost of raw materials, components and semi-finished goods, and stressed that Baron had held off transferring the price increase to customers for as long as possible.

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Tags : Baronprice increasesUniversal FSE
Andrew Seymour

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