Burger King has launched its first delivery-only kitchen in the UK after partnering with FoodStars.
The fast food giant said the kitchen, in Kentish Town, will have the potential to reach around 400,000 customers in North London.
The cloud kitchen is likely to serve as a testbed for rolling out the model to other areas following growth in home delivery during the pandemic.
Burger King said customers will be able to order a range of products from the location, with fulfilment through Deliveroo, Just Eat and Uber Eats.
Alasdair Murdoch, chief executive of Burger King UK, stated: “We know consumers have found food delivery services to be a real help during these challenging times, and that takeaways have offered some much-needed joy up and down the country.
“The opening of the first delivery-only Burger King kitchen marks an expansion of this valued service, which we believe will drive growth.”
FoodStars specialises in the management of commercial kitchen space for food businesses and is backed by former Uber boss Travis Kalanick.
His dark kitchens business, City Storage Systems, bought the company two years ago.