Commercial catering maintenance firm MCFT is aiming to build a strategic network of franchise businesses in parts of the UK – after announcing that its first franchisee is up and running in Nottingham.
The Maidenhead-based company has its own regional teams repairing refrigeration and cooking equipment at healthcare institutions, airports, sports stadiums and heritage sites around the UK.
However, there are some areas of the country that have differing demands, such as a higher concentration of cafes, pubs, quick service restaurants and hotels.
As these are typically outside the normal MCFT remit, the company has developed a franchise model to create opportunities for experienced engineers who want to run their own business.
Phil Davies, who is based in Nottinghamshire, is the first franchisee to be up and running. Having started as an apprentice electrician at Britvic, Mr Davies has held various roles over the years including a stint in sales, making him an ideal fit to work under the MCFT umbrella.
Sales and operational support such as invoicing and paperwork is provided, meaning that he can focus on working with his customer base and building his business locally.
“I feel very proud to be driving round in my branded van and meeting customers, safe in the knowledge that the MCFT team have my back,” explained Mr Davies (pictured below right with MCFT CEO Chris Craggs). “It’s so refreshing to have invoicing and chasing payments taken care of. It means I can spend my weekends with the family instead of catching up with admin.”
Mr Craggs – who has also overseen the company’s expansion into the Middle East market in recent years – believes the franchise model is a suitable vehicle for growth.
“We know technicians would much rather be practicing their skills on installing and fixing equipment than losing time on paperwork, still less chasing money. We can enable them to do just that – run their own business, focusing on their strengths and using our systems and back-office team to complement their efforts. We know there will be many more wanting to follow Phil’s example.”