Compass Group has struck an exclusive partnership with street food giant KERB in what it calls a “pioneering leap into the future of foodservice”.
The move will see new menus and food offers provided to venues that Compass serves when events open up again next year.
KERB was founded eight years ago by street food trader Petra Barran, who was joined in the business by events specialist Simon Mitchell four years ago.
It operates six markets across the capital, including its first permanent indoor market, in Covent Garden, housing 25 independent food businesses. Currently it works with more than 70 traders, who sell more than 1.5 million dishes a year.
KERB will partner with Levy UK, the sports, leisure and hospitality arm of Compass, headed up by Jon Davies – who featured in a recent episode of FEJ’s Market Talk – to bring new menus and food experiences for fans and visitors when stadiums and venues reopen in 2021.
Additionally, other Compass businesses like Chartwells and RA Group are set to benefit from the innovators born out of KERB’s ecosystem.
Robin Mills, managing director of Compass Group UK & Ireland, said KERB will enable it to deliver the very best from the diverse street dining scene.
“While the coronavirus pandemic has paused sporting events and restricted activity at leisure venues, it has given us the time to work with clients to innovate in anticipation of stadiums and venues fully reopening.
“We are always looking at how we can provide our customers with a fantastic experience, with great food at the heart of our offer, and our partnership with KERB will see us bring more variety for our customers.
“We have a track record of food excellence and our passionate workforce continually strive to be innovators in our sector. In KERB we have found a company which matches our ambition and that we can grow together with.”
KERB CEO Simon Mitchell said that partnering with Compass Group allows it the opportunity to provide a space to street food traders nationwide and bring their deliciously tasty wares to consumers at some of the most prestigious event spaces and stadiums around the UK.
“Both companies have the common goal of wanting to move forward into different arenas and we can learn a lot from each other’s experiences. We’re all very excited about the prospect of scaling up our business with the largest foodservice company in the UK and going from strength to strength,” he said.