Deliveroo has announced that it has set up a new team within its HQ that will focus on identifying restaurants in need of support to offer them a place in a local Editions delivery-only kitchen.
Deliveroo’s new ‘Restaurant Rescue Team’ will look for restaurants that are at risk of closing, or who have closed down, who would be able to continue trading with support from the Deliveroo Editions kitchens.
The support would mean restaurants will be able to access a wider customer base through the Deliveroo platform, with the Rescue Team using its local knowledge and market insights to identify restaurants who they think will perform well in an area where an Editions site is based.
Deliveroo will also help restaurants with branding, menu development and pricing strategies as part of the service.
For a limited period, the restaurants who enter Editions through the Rescue Team will also receive support which is not available to other restaurants on the platform, to help maximise the benefit of moving into a delivery-only kitchen.
Deliveroo will cover the costs of rent, equipment, utilities, food safety setup and audit rates and also offer preferential commission rates.