Dozen places available on specialist ‘how to grow a catering equipment business’ course

CESA training

How do you grow a foodservice equipment business in the current economic climate? That’s the focus of the latest CFSP Enhance course which takes place on 25 June 2019 at First Choice Group’s training facility, Cannock, Staffordshire. 

The course, ‘Commercial mastery – securing profitable business growth in the catering equipment sector’, will cover a wide range of topics, including the dynamics of disruption, emerging models, changing behaviours and the digital future.

It will also translate the learning into an individual 12-month plan for each attendee.

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This latest CFSP Enhance course is only open to those with CFSP accreditation and, given the complexity and intensity of the day, is limited to 12 attendees.

It will be run by two of the industry’s best known and respected instructors, Steve Loughton of Cupola Consulting and Martyn Drake of Binley Drake Consulting.

The day is highly interactive, combining education, group work and one-to-one support in a clear and practical fashion.

“This is very much a real-world, action-oriented course,” explained Mr Loughton.  “The foodservice equipment marketplace is in a period of extraordinary turbulence and change. The course is designed to help senior and mid-level management understand the business environment and to develop and implement their own strategies for success.

“In a changing economic landscape, we’ll consider the new opportunities that are emerging for more profitable business growth. For example, how the accelerating shift to digital presents new ways to develop stronger relationships with customers.”

The CFSP Enhance course runs from 9am to 5pm and costs £495 plus VAT. It is part of CESA’s CFSP training initiative.

The course can be booked via CESA’s Jocelyn Carr at

Tags : catering equipmentCESATraining
Andrew Seymour

The author Andrew Seymour

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