Sodexo has made a major investment into the M&S Bank Arena in Liverpool through its Centerplate subsidiary, including supporting the venue with equipment and menu upgrades to improve its F&B proposition.
Three new catering units have been installed, six existing kiosks have been revamped and new menus have been introduced to provide greater choice to customers and to improve the speed of service in the arena.
Each new food offer has been inspired by and named after an historic Liverpool dock, with concepts including South Seafood – influenced by fisherman’s dock South Ferry Basin – and Prince’s Chicken, named after Prince’s Dock which brought exotic spices from the Caribbean.
Tom Beauchamp, Sodexo development chef UK & Ireland, has created new menus which will be specially adapted depending on the event.
He said: “Our versatile new food offering will include items such as chilli and lime chicken wings, sticky sriracha beef ribs, and classic pizzas. Menus will also be tailored to the shows that our customers have come to see, so for example for Mrs Brown’s Boys we offered menus with an Irish theme.
“We are passionate about providing great tasting food and are delighted to be able to offer a much wider menu for customers before they head into the arena to enjoy a performance.”
Drinks options have also been improved to include a wide range of draft beers, IPA and ciders for those who are seeking liquid refreshment.
Meal deal options have been created to allow customers to enjoy a full dining and drinking experience.
Sodexo has worked closely with The ACC Liverpool Group, which runs the venue, to implement the changes.
Ben Williams, commercial director The ACC Liverpool Group, operator of M&S Bank Arena, said: “We have been working closely with Sodexo and have made a significant investment to open three new units on the arena concourse and refurbish existing kiosks. We have upgraded equipment so will be able to offer a wider range of food and drinks while improving service.”
Mr Williams said: “We continuously look at how we can enhance the visitor experience and have further developments planned for the future.”