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High street restaurant chain renews focus on healthy eating with new kids menu

Giraffe children’s menu

A high street restaurant chain has introduced a new children’s menu that focuses on healthier eating, following guidance from Soil Association.

Giraffe Restaurants will now offer two portions of veg with every children’s meal amid growing concerns around the rates of child obesity.

The new initiatives, which include default broccoli instead of fries and petit pois in place of baked beans, were developed alongside Soil Association and Public Health England.

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Other changes include a reduction of drink portion to 150ml, served in reusable plastic cups, and new, kids-size cutlery.

The changes are intended to encourage a balanced nutritional intake and also development and dexterity, with NHS guidance emphasising the importance of self-feeding for six month to seven-year-old children.

Rob Percival, Head of Policy at Soil Association said “It’s important for families to have trust in restaurants to offer healthy options for both children and adults. We help restaurants to ensure food is freshly prepared and cooked from scratch in the kitchen, environmentally friendly and from sustainable stocks.”

Tom Crowley, CEO of Giraffe Restaurants said, “Families have always been an important part of Giraffe and we’re working hard, partnering with PHE and the Soil Association, to make sure we’re offering healthy options for kids.

“The summer holidays are a time for families to spend quality time together and the free Schleich toys offered to kids, help to keep them happy – in restaurant and back at home.”

The new Giraffe kids menu is available in restaurants now.

Tags : Children's menusGiraffeHealthy Eating
Patrick Cremona

The author Patrick Cremona

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