Former Induced Energy sales chief Nic Banner starts a new role this week as vice president of sales for the UK & Ireland at industry software firm Specifi.
Mr Banner takes over the helm from Stuart Campbell, who is transitioning to retirement after a stellar career in the industry with Specifi as well as the likes of Nayati and CaterQuotes.
“I’m delighted to be joining a company at the forefront of innovation in the technology side of the industry,” said Mr Banner. “Specifi’s solutions are perfect for the UK & Ireland market and can position many dealers, consultants and manufacturers for rapid growth.”
Specifi CEO Bob Wolters said Mr Banner was the ideal successor to Mr Campbell. “His knowledge, experience and ability to serve industry customers will surely benefit the UK and Ireland market. The UK and Ireland markets are very important to Specifi and I know Nic will serve them well,” he said.
His role will involve focusing on working with customers who can benefit from software solutions including Specifi’s industry-leading Specifi Design program, the starter-pack Specifi Design Express and Specifi Quote.
Additionally, he will partner with manufacturers on Specifi Studio, the company’s content creation and distribution service, and work with all industry segments on Specifi Share, its CESA-approved content repository.
Meanwhile, the outgoing Mr Campbell said he was delighted to pass the baton to somebody with the right industry credentials.
“I leave Specifi in great hands with Nic. I know he will work tirelessly to benefit our customers with his expertise and will be a true partner as they take their businesses to the next level.”