The Johnson Collective – a London-based operator managed by three restaurant experts formerly with Drake & Morgan – is set to open its first West Country pub following a joint £350,000 investment with Star Pubs & Bars.
The Unicorn On The Beach at Porthtowan Beach in Cornwall is the group’s second pub with Star, having just taken on the former Grand Union in Chancery Lane, which is to reopen at the end of September.
The Cornish pub-restaurant site, which is vowing to source all ingredients on its menu from within a 100-mile radius, is due to open in late August and will include five luxury en-suite bedrooms, marking its first venture into hotels.
The owners hope they can replicate the set-up elsewhere in the South West over the next three years.
General manager, Sarah Hawthorne, said: “We’ve been wanting to open a pub in Cornwall for some time and The Unicorn on the Beach ticks all our boxes – a fantastic beachside location, a site with unrealised potential and an opportunity to provide accommodation for the increasing number of staycationers and surf enthusiasts.
“The leased and tenanted model is great for us as it doesn’t tie up our capital and we can grow more quickly. Going forward, we’re looking for more West Country sites and aim to have around eight sites in total within next five years.”
The Johnson Collective is headed by Taskin Muzaffer, previously operations director at Drake & Morgan, and Pru Clarke and Gareth Crosby. The group oversees two pubs and two restaurants and a London Distillery which produces Little Bird Gin.