close

Middleby buys the Chinese company that makes Thor cooking equipment

Thor

The Middleby Corporation has taken over the Chinese firm that produces the Thor range of cooking equipment.

It will use the acquisition of Guangdong-based United Foodservice Equipment Group as a way to expand its presence in Asia and introduce more of its brands to the region.

United Foodservice Equipment Group specialises in the manufacture and supply of countertop commercial foodservice equipment, posting recent annual revenues of $10m (£7.2m).

Story continues below
Advertisement

United has been designing and manufacturing countertop commercial foodservice equipment since 2001 under the brand name Thor.

Its grills, fryers and ranges are sold in a number of Asian and European markets through exclusive distribution partners, including Nisbets in the UK.

It remains to be seen how that arrangement will be affected by the change in ownership given that Middleby’s UK operations could potentially serve as a conduit for the brand.

Nisbets also holds distribution rights for Thor in Australia and New Zealand.

Tim FitzGerald, CEO of Middleby, said: “This strategic acquisition expands our capabilities in a key global location and high-demand market. We expect continued growth in Asia and this acquisition strengthens our capabilities to best serve customers in this region and worldwide.

“United brings an existing, well-known line of cooking equipment along with well-established design and manufacturing capabilities to Middleby. This complements our existing footprint while broadening our offerings in targeted growth markets.”

Thor targets growth with gas cooking appliances

Tags : acquisitioncooking equipmentMiddleby CorporationThorUnited Foodservice Equipment Group
Andrew Seymour

The author Andrew Seymour

Leave a Response