Jason Clark is one of McDonald’s UK’s most senior executives and possesses an unrivalled level of expertise in the fast food sector.
The American QSR has seen a market that it almost single-handedly created change enormously, but at a local level Jason’s expertise in operations and franchising has been an invaluable asset to the business as it has undergone its own transformations.
Earlier this year McDonald’s mapped out a bold new global plan designed to reshape the way customers place orders and put technology at the heart of the delivery process.
The new strategy, which is designed to unlock profit growth and regain customers lost to other QSR competitors, sets the tone for how the 36,000-unit chain thinks its worldwide business will develop in the next three years.
McDonald’s is proposing to bring greater control, convenience and personalisation to its customers through the use of cutting-edge technology in its stores and drive-thrus, including state-of-the-art kiosks, mobile payment tools and smartphone apps.
These enhancements, which Jason and the UK management team will be responsible for implementing locally, are designed to speed up the kitchen process and boost customer traffic in equal measure.
Address: 11-59 High Road, East Finchley, London, N2 8AW
Tel: 0370 524 4622
Focus: Fast food
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