Pubs might have become as well known for the food they offer as the drink they serve, but a new report suggests they are also becoming the new ‘third’ space for British workers.
Over a quarter of Brits would like to be able to log on from the pub as they look for alternative places to work, according to the latest Greene King Leisure Spend Tracker.
The findings reaffirm the pivotal role pubs continue to play at the heart of the community and their ability to adapt to the changing needs of customers.
Known as the ‘third space’, places such as coffee shops and libraries have become popular work stations away from the office and now the pub is being added to the list of places people would like to work from.
The latest Greene King Leisure Spend Tracker asked people what they would like to see local pubs do and 27% would like facilities to help them work away from the office or home, such as WiFi.
The report also found that close to two in three British adults (64%) felt the pub was an important economic and social asset to the local community. Just 14% of people thought pubs should do more to contribute to the local community.
Fiona Gunn, Greene King’s marketing director, said: “There is no doubt that the pub will always be the watering hole of choice for Brits but today’s report shows that it can be even more diverse. With flexible working on the rise, increasing numbers of people are now using the pub as a ‘third space’ establishing the pub as not just a second home but a place of work as well.”
The report also showed that in June, the average British household spent £214.15 on leisure, up 5% versus the same time last year
Eating out and drinking out increased by 6% and 5% year-on-year respectively in May while other leisure increased 5%.