Robinsons relieved it kept faith with multimillion pound refurb programme

Robinsons Brewery

Robinsons Brewery says the pandemic hasn’t stopped it investing in its pub estate, with the chain completing 20 significant refurbishments since the first lockdown.

The Stockport-based outfit, which operates 240 tenanted and 20 managed pubs in North Wales and the North West of England, said it was vital to keep its multimillion pound investment programme going rather than halt redevelopment plans.

The investments it has made – alongside general repairs and redecorations – have enhanced the quality of its pubs to ensure they are safe and ready to welcome customers back.

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Robinsons has introduced safe and stylish outdoor areas across its pub estate, revamping original patio areas, introducing outdoor heaters and creating snug seating and sheltered spaces.

Many beer gardens have been transformed into relaxing spaces with marquees, pods and outdoor dining areas, increasing the number of covers and allowing for a more comfortable experience.

William Robinson, managing director of Robinsons’ Pub Division, said the family-run brewery has continued to fly the flag and support its licensees and employees in the face of the pandemic.

He said: “Investment, licensee support and training have been key drivers over the last year in particular. We have invested a large amount of capital expenditure and completed just over 20 pub refurbishments. We fully expect that outdoor areas will remain very popular – customer safety and great experiences are the bedrock of a great pub visit.”

Ben Robinson, director of tenanted sales at Robinsons, said the firm had also received many enquiries from high quality operators attracted to run its pubs over the past 12 months.

“In a time where circumstances have prevailed against our industry and the challenges of the hospitality industry have been apparent for all to see, it has been reassuring that proven operators not only see the value in a business partnership with Robinsons, but they share our optimism for the future of the pub.”

Robinsons takes next step in landmark refurbishment programme

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Andrew Seymour

The author Andrew Seymour

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