Tag Archives: Benito’s Hat

British chains winning battle for Tex Mex market share

British chains winning battle for Tex Mex market share

British-founded Tex Mex chains have raced ahead of their US counterparts when it comes to dominating the sector in the UK, it has been claimed. The likes of Benito’s Hat, Wahaca and Tortilla have educated the market on the virtues of Mexican food after US-based operators “struggled” to establish a Tex Mex market in the

Editor’s view: Market disruptors will come from all angles in 2016

As we head towards a new year, there’s nothing to suggest the next 12 months won’t herald the sort of operator appetite for expansion that we have seen in 2015. It’s difficult to pinpoint a operator that hasn’t enlarged their estate this year and while the tactics being deployed may vary depending on site availability

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