Customers of a Yorkshire catering supplier that has been trading for more than 13 years will have to get used to dealing with the company under a different name after it was rebranded following a buy-out.
Fishers Catering Supplies from York will now trade as Ebor Catering Supplies after being acquired by The Upton Group, a Selby-based firm that specialises in coffee and vending machine supplies.
It plans to refresh the product lines that it offers and expand into the sale of heavy duty catering equipment and kitchen installation services.
Fishers was founded in 2006 by husband-and-wife team, Graham and Jane Fisher, who initially operated from a market stall in the city.
They built the company into a £1m business with five staff, three of which have transferred to The Upton Group following the bank-funded acquisition. John Duggleby, who has been a director of Fishers since 2011, will serve as general manager of Ebor Catering Supplies.
The Fishers have exited the business following the sale.
The acquisition is the second that The Upton Group has made in recent years, after snapping up York-based artisan coffee roasting company, York Emporium, in 2016.
Ross MacDonald, managing director of The Upton Group, said: “This is a strategically-significant acquisition for us as Ebor Catering Supplies fits well with The Upton Group and York Emporium and the three businesses can help each other grow through contacts and introductions.”
Mr MacDonald said the group will look to make further inroads to Scarborough and East Yorkshire, where Upton Group has a base and Ebor is well established supplying hotels, cafes and bars. It also has ambitions to turn Ebor into a kitchen project house.
“As well as renaming and rebranding Fishers, we plan to fully integrate the business and refresh its product lines to appeal to a wider, national audience, including supplying kitchen equipment and offering a full kitchen-fit out service,” he revealed.
Ebor Catering Supplies currently offers a range of 10,000 products including bar supplies, cutlery, cookware, glassware, tableware and chefware.
Mr Duggleby added: “There is significant demand for what we offer and I’m very excited about the future for Ebor Catering Supplies now that we can access the resources of a larger group, with experienced sales staff and form a strategic partnership with York Emporium.”
Key customers include restaurants, pubs, hotels, guest houses, care homes and schools.